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Made In Hollywood Blog

Welcome to the Made In Hollywood Blog, where we share and discuss all things polystyrene from around the world, including cool point of sale implementations, innovative applications of polystyrene foam, and more. Subscribe to our RSS Feed.

February 7, 2009 – 9:56 pm

What the heck are you blogging about?

- Posted in Company News, Polystyrene Uses by Fran

The Alphabet Bloggers

The Alphabet Bloggers

Blogs, Blogging and Blogger… what’s it all about? To start with, I don’t know, as I have only been writing small, and hopefully interesting polystyrene-related articles since January.

The name blog is a shortened version of web log and is a on-line journal or diary where people post entries about their personal experiences, hobbies or observations. It came into being around 1999 – 2000, but even though it is gaining popularity yearly, it still isn’t recognised by many software spell checkers – the wiggly red line appearing whenever you type the word. As usual, wikipedia has an interesting page related to the subject.

So why have a business blog? That’s a question I asked. I could understand the concept on a personal level but found it difficult to see how it could be applied to a business. After viewing several blogs from a diverse range of companies, large and small, I see that it is a growing phenomenon. You have Ice Cream makers from Dingle Co. Kerry, Cyclists from Clomel Co. Tipperary, Wine Suppliers from Cork and the expected IT businesses like that of our website designer David Behan.  However, business blogs aren’t restricted to specialist or niche companies; large organisations see advantages too, a good example being FDB’s No Nonsense Car Insurance blog.
Blogging in Ireland is so popular that it has its own Awards event. This is its 4th year, with numerous award categories and over 300 people booked to attend.
So what about Made In Hollywood’s blog? I hope to comment on some of the work that we do that maybe isn’t in our portfolio,  show you examples of where and how polystyrene is used around the world and give you the opportunity to comment on what we do or what we could be doing.  So, if you have any ideas, suggestions or any observations, please leave a comment. For the first 10 people to give a constructive or creative comment, we will send you your name in Polystyrene! “Hi their” or “Yo dude” don’t qualify this time. So it’s over to you.

Post a Comment


  1. paul savage

    Posted February 15, 2009 at 1:28 pm | Permalink

    Great to see this Fran !

    One idea is that you can highlight the customers you work with. What I mean is say you are doing a project for Ford Ireland, or some other big company, you could post a few pics of the project and the process behind it. This would have a 2 fold benefit, it gives more publicity to your client or event and it also shows that your company is actually working with some BIG/interesting/great/creative companies.

    Also don’t underestimate the power of video, I know I would love to see a video on how these things are made, or what is the biggest one you’ve done, etc.

    All the best with your business blog,


  2. peter donegan

    Posted February 15, 2009 at 4:52 pm | Permalink

    …and as per usual there’s no mention of the dublin landscaper :lol: maybe it’s tipp/ cork love or maybe its that polysterene versus tree huggers…. either or well done on the blog and keep it up!! now gimme my name in foam :)

  3. Fred

    Posted February 15, 2009 at 5:03 pm | Permalink

    Hi Fran,
    I just found out about your company through a Tweet post by Damien Mulley.
    It’s a great idea!
    My tip will stroingly join Paul’s previous comment: VIDEO.
    If there’s one thing we do a bit differently at Channelship is using video. We realised that is much easier to spread the word and can use the same content to go viral (slideshare, tubemogul, etc)
    I would love to see a video of someone at Made in Hollywood showing us an ongoing project or maybe a video testimonial. Where you can certainly have a lot of success too is by including video in the “benefits” section. Create a youtube channel so people can follow you there and learn about what you do too!
    All the best

  4. peter donegan

    Posted February 15, 2009 at 5:24 pm | Permalink

    A Chara Fran
    humour aside & constructive or creative comment here…. but is it possible to see a uses of foam post – in what maybe considered unusual ieg. in landscaping. This would be good for maybe a category on your blog. Also you might consider using Qik live streaming which allows video interaction with clients/ potential customers. Combined with twitter of course it works really well. This also ties in well with what paul and fran were saying. Personally I like to see some of the more unusual outdoor uses of the product.
    bulaidh bós faoi na blog

  5. red mum

    Posted February 15, 2009 at 8:14 pm | Permalink

    You could do an ongoing series of facts and figures about foam, did you know type posts. I did a quick google there having remembered something about memory foam being used in space missions, but it wasn’t. That was probably the most boring thing I have ever written but I am sure you know mad bits and pieces that are more interesting.

  6. Helen Brown

    Posted February 15, 2009 at 8:15 pm | Permalink

    Hey Fran,

    Great suggestions so far – a video of the production process (stop motion maybe) would be fascinating.

    It’d also be good to hear about developments in sustainable production materials & methods for the greens among us.

    And something interesting and entirely off-topic never hurts. I’m thinking ‘foxes on trampoline’. I’m thinking ‘rodents with jobs’.

    Have at it.

  7. Alan Costello

    Posted February 15, 2009 at 8:15 pm | Permalink

    I’d love to see a feature on how the foam letters are made, in a ‘How It’s Made’ style, with cheesy naration to boot, á lá this:

    I’m interested as to how you do it, molds, cutting etc.

    I think a lot of people would enjoy it, and I heard many asking the same question at the Web Awards in October, well done by the way, I’ve got a small W in my room here beside me, and welcome to the Blogosphere :)

  8. Grannymar

    Posted February 15, 2009 at 8:18 pm | Permalink

    Could you make me a Toyboy? I need one to take me to the Irish Blog Awards! :roll:

  9. Sinéad

    Posted February 15, 2009 at 8:31 pm | Permalink

    I’d love to see articles about famous polystyrene props – those huge boulders on Star Trek come to mind. Who knows, maybe you could even recreate some of these props and get bloggers to recreate famous scenes from movies on Youtube.

  10. cgarvey

    Posted February 15, 2009 at 8:38 pm | Permalink

    Welcome to blogging and good luck!

    You mention a few corporate/business blogs there, but my preference is to read about the personal side of a given business (however large it is). I don’t mean reading about what you do on a Saturday night, but a more human story of your work. Talk about your work (not just in the portfolio/formal way), where you’re allowed. Describe what excites you about a given project, or what was hard. There’s obviously some things you can’t talk much about, but the inside of your business, it being so specific, would make for fascinating reading. I’ll be subscribing, in anticipation!

    Along with the other recommendations, I, too, would love to see some video (however low budget!). You’re passionate about a business that many of us are very curious about. Some of that curiosity, if fed, will surely filter down to custom, or recommendation at least.

    Good luck!

  11. Dave

    Posted February 15, 2009 at 8:39 pm | Permalink

    I’d suggest posts on the most novel uses of polystyrene you have come across . . . along the lines of this

    (I saw this ages ago and coming here made me remember it)

  12. Rick

    Posted February 15, 2009 at 8:42 pm | Permalink

    First ten?


    Anyhew, how about the full process of making teeny weeny little letter “L”s for those who don’t quite win on Saturday?

    Ones that would stick to your forehead, like…

  13. Fran

    Posted February 15, 2009 at 9:53 pm | Permalink

    Thanks to you all, for your comments, and to Damien & David for plugging the post.
    We have talked about making a video – you would think that with a name like “made in Hollywood” we should no trouble getting it made, but our skills lie elsewhere. It is a project that we have had to put on the long finger, but that could well change. You have all given me a few ideas and food for thought for future posts.
    If any of you are going to the Blog Awards, I can give you your name there, otherwise I can send them in the post to you.
    As for you Rick, you’re in at No. 11, but seeing as the names are short you can have your name in foam too. There are only winners here, not “L”osers.

  14. elly parker

    Posted February 15, 2009 at 9:54 pm | Permalink

    Same feeling as Rick here – missed the first ten, bummer! That’s one thing about the internet, people are so used to getting an immediate reaction that they forget that not everyone is online all the time (especially not at weekends). Some people may have even visited this page and not bothered to leave their advice as they didn’t think they’d have a chance of winning…

    To throw my 2 cents in, I’d love to see some ideas for personal projects shown on the blog. I know that selling to companies is probably your bread and butter, but considering the recession I’d guess that every sale counts. I’d love to see some projects that I might be able to use the polystyrene or foam cut-outs for in my own home, and get an idea of roughly how much they would cost. I love quirky design and adding a feature piece from yourselves may end up cheaper than re-painting walls or buying artwork – but I won’t know the costs until you tell me!

    Always remember to engage with your readers and reply back to comments – you don’t have to jump in as soon as anyone posts, but at least once a day go back in and reply to questions and thank people for their feedback.

    If you’re using WordPress as your blogging software, then my most recommended plugin to install would be “Subscribe to Comments”. People often throw in a comment and close the page – if you reply back they may never see it. But if they want to follow the conversation they will likely tick the small box to ensure that they are emailed with any new comments.

  15. John P

    Posted February 16, 2009 at 12:09 am | Permalink

    Shazbat – just too late. The curse of the Mulley tweets strikes again (Over-popularity ;) )

    Seriously, how about using the blog to brainstorm future products with your audience? Or comparing other business models for foam products in other countries (?) and soliciting feedback via comments on your blogs?

    Driving traffic to your blog from (say) twitter would be a very good way to help spread your message, and indeed maybe you too could be the recipient of a marvellous Blog Award foam letter next year!! ………. Oh, hang on …. you make them already …. Ahh …… *silence*

  16. Sinéad

    Posted February 16, 2009 at 9:48 am | Permalink

    @Rick LMAO that’s so mean. I’d rather a tiny H.

  17. Keith

    Posted February 16, 2009 at 9:50 am | Permalink

    I know I’ve missed the cut off point (awww), but anyway:
    1) Video of the actual process of putting together the letters
    2) I’m sure you’ve got some interesting stories about the strangest uses of your products
    3) What’s happening in the industry in general (e.g. in the States, where one would presume it’s more advanced)?

  18. eddie

    Posted February 16, 2009 at 10:32 am | Permalink

    I’d also like to hear from some of your customers and what they did with their foam creations :-) A few years ago, a friend of mine got trapped in a cave down in Clare by a boulder that rolled onto his leg. BBC’s 999 did a reconstruction of the event and one of the props they brought in was a huge foam boulder. After the recording was finished, Luke drove home with the rock strapped to the roof of his car and still has it to this day as far as I know – it made a good conversation point!

  19. Nathalie

    Posted February 16, 2009 at 10:53 am | Permalink

    I’d love to see some posts about how polystyrene props are used in movies; screenshots of props, or your ideas on how they migth have been made would be great. Also, maybe some artsy, creative ideas on what to do with leftover foam from packagaing? I’ve seen a few imaginative suggestions on design sites about how wall decorations can be made using a bit of foam and some cool fabric.

  20. Grannymar

    Posted February 16, 2009 at 11:20 am | Permalink

    Woopie! Are you serious!

    Better make it Grannymar, so that when dementia sets in I know who I am! :roll:

    See you in Cork. :D

  21. Barry

    Posted February 16, 2009 at 4:19 pm | Permalink

    Take photos of your work in unusual public places as people notice them. Photo their reactions. Also IMHO nice foam words/phrases would be: Error 404, I broke the internet, “image missing” logo from IE. The photoshop toolbar. Huge Dreamwaerver UI. Huge logos of the nominees or most used web sites: WordPress, Facebook, Twittr, Flickr

  22. Fran

    Posted February 16, 2009 at 10:42 pm | Permalink

    @ Elly, John P, Keith, Eddie, Nathalie and Barry. Thanks for leaving comments even after the cut off point. I appreciate you going to the trouble and you have some good suggestions.
    We have another idea that we are working on for the middle of March so please keep an eye on the blog.

  23. eddie

    Posted February 20, 2009 at 10:08 pm | Permalink

    Seems like the foam boulder I was on about above never made it : !

  24. Helen B

    Posted February 25, 2009 at 3:31 pm | Permalink

    Got it, love it! Thanks *so* much.

4 Trackbacks

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